Dee Dee Zorgt

IDENTITY
STATIONERY
WEBSITE DESIGN & DEVELOPMENT

2022

Empathetic yet pragmatic, that's Dee Dee, a psychiatric nurse who has launched her own practice in the summer of '22.

With a focus on people with mental probems that can't seem to get the help they need, Dee Dee offers a listening ear that's available at all times.

Together with concepting & copywriting skills of Pozy, we've developed a visual brand identity and complete website for Dee Dee.

The logomark consists of several elements: two mirrored D's are the initials of Dee Dee. They overlap in a way that represents the connection between Dee Dee and her clients. And by doing so, the total shape becomes a butterfly, representing (mental) freedom, which is desired result of the therapy sessions with Dee Dee.

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The logomark consists of several elements. The butterfly represents transformation and freedom. Two overlapping circles represent the connection and empathy between Dee Dee and her clients. Lastly, two D's are the initials of Dee Dee. Together, these elements form a  logomark that's filled with meaning that resonates with the core of the practice.

After the the identity was set up, we moved on to the website. The goal was to give it a clean, clear but warm feeling. You can check out the website here.

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